Papa & Barkley VIP Box

Although I’ve been working with Papa & Barkley on a number of projects, none has made me happier than receiving the finished VIP gift box in the mail. Designed to deliver various THC and CBD infused goodies to clients and social media influencers, the box was redesigned to have more of an impact and brand presence. I ditched the craft paper exterior in favor of a flood of Papa & Barkley’s signature color, and gave the cover a rewrite that begs the box to be opened (who doesn’t want a little TLC these days?). Inside, the brand’s position is reinforced with a simple, declarative statement that has pride of place above all the nifty little items in the box.